Coming to you in thirty minutes or less: a coronary! Tivo and Domino’s have formed a marriage of consumerism and now, Tivo subscribers will be able to order Dominos using only their remote control. First of all, congratulations to Domino’s 19-year-old marketing intern, the obvious brain child behind this operation.
Domino’s plan does make some sense. When viewers fast forward through a Domino’s commercial, a pop-up ad will appear on their screen, through which they can place their order. Although I see the point from an advertising perspective, personally, I don’t think I can support this. I get embarrassed enough when I call Domino’s and, before I give them any information, they ask “Is this Madeline? Guest-blogger extraordinaire at SWTCTW?” HOW DO THEY KNOW? It’s creepy and and a little humiliating and I don’t need them saying to each other “Madeline’s ordering pizza. And she’s watching Gossip Girl for the third time this week.”
Yes, I do think people think about my every move that much (duh, I write for a blog).
Who knows though? Maybe if I could order a masseur or a manicurist through the teevee I would feel differently. What would you order?
[Posted by Madeline]